From 0 to Hero
We are TOP specialists in affiliate and influencer marketing. We help our clients all around the world launch and manage affiliate and influencer marketing programs.
Founding Story
Vivian Agency founder Enelin Toneva (previously Paas) has been building affiliate programs since 2018. From one successful program to another, she decided to use her comprehensive freelancing and consulting experience, and founded Vivian Agency.
Enelin got into marketing around 2015 by freelancing for various companies while traveling the world. In early 2018, she started to work with SafetyWing, a YC company in Silicon Valley. The team figured that the best way to grow this early-stage startup was through an affiliate program, encouraging genuine recommendations from their clients with incentives. They built the program from scratch and coded all the functionalities, from affiliate tracking links to partner dashboards.
After 6 months, the affiliate program showed 20% monthly growth. Fast forward a year, and it had become the biggest growth channel for the company. Today, SafetyWing has raised 50+ million and serves hundreds of thousands of clients.
This experience led Enelin to start consulting for other exciting startups. From one successful program to another, freelancing and consulting quickly turned into running an agency. Today, Enelin continues to work very closely with SafetyWing while heading Vivian Agency.
Besides her daily hands-on work, Enelin is also a consultant, e-teacher, and speaker on marketing and remote work.
Our Mission
We build communities for brands by connecting ambassadors and their audiences to the products they love.
Our Vision
Be the point of referral in affiliate & influencer marketing.
Our Values
Striving for excellence
Honest and open
Fully committed
Looking for smart solutions
Doers: we don’t stop until our goals are achieved
Meet Our Team
CEO
Mexico
Enelin is a startup-minded T-shaped marketer focused on growth. Previously top-rated freelancer in Upwork, head of multiple global marketing teams, led a 150+ people NGO organization and founded a coworking space. Today she is the Head of Biz Dev @Safetywing and the CEO & Founder @Vivian Agency.
Partnerships Team Director / Project Manager
Cairo, Egypt
Aya, a skilled project manager, excels in affiliate programs and combines expertise in business growth, marketing, and client services. Known for her problem-solving abilities, she successfully manages challenges for client success. Currently, she’s developing her team and clients. Passionate about Egyptian culture, Aya enjoys visiting museums, historical sites, and trendy spots in her free time.
Operations / HR Director
Mexico City, Mexico
Miriam is an experienced marketer with solid working experience with Global withholding groups and clients. Focused on team development and business growth, she joined the Digitarial team to enhance a dynamic work culture based on diversity while ensuring the day-to-day runs smoothly for clients and team members. In her free time she can be found running, reading and taking dance classes.
Senior Project Manager
Guadalajara, Mexico
Alejandra Arenas from Mexico joins our team with extensive experience in Influencer and Affiliate Marketing, previously managing social media and influencer campaigns at Referazon. Skilled in reel creation and editing for IG, TikTok, and YouTube, she’s also an avid pottery enthusiast who loves beach days and nature walks.
Project Manager
Lima, Peru
Jerica, experienced in Affiliate, Influencer, and Email Marketing, has worked for Peruvian and international companies, focusing on the North America region. She’s skilled in client management and improving work systems. Passionate about traveling, she enjoys exploring, from Chile’s sunlit vistas to London’s wintry scenes..
Project Manager
Tirana, Albania
Sara excels in affiliate management, skillfully closing deals and joining venture partners. Her expertise extends to B2B/B2C business development with a keen commercial insight. A natural leader, Sara focuses on understanding and ensuring the well-being of those around her. Off duty, she leads an active social life, enjoys listening to others, and ensures everyone enjoys her company. Passionate about exploring Albania, her explorations complement her fashionista lifestyle.
Project Manager
Cairo, Egypt
Salma, a dynamic marketer with a flair for blending styles, brings rich experience from her work in the US and UAE. A diploma in Digital Marketing, Video Production, and Public Speaking complements her expertise in Affiliate Marketing. Mentored by industry leaders, she’s a bold color enthusiast, unafraid to experiment. Her passion extends to fashion, where she’s currently honing her skills and drawing inspiration at a fashion academy.
Marketing Assistant
Cairo, Egypt
Rana, a versatile marketer skilled in education, startups, and tech sectors, has significantly enriched our team. Her journey began in affiliate marketing as an outreach manager for a cosmetics firm. Dedicated to growth, she’s undergone extensive training. Outside work, Rana indulges in painting and pottery, which serve as outlets for her creativity and moments of stillness.
Marketing Assistant
Cairo, Egypt
Mariam is one of our newest additions to the team, she holds certifications in Marketing and Social Media from Northwestern University, Illinois. She has experience in Affiliate Marketing, Startups, and AI and contributes theoretical knowledge and practical skills. Outside work, she enjoys solo travel and painting, activities that fuel her creativity and focus.
Marketing Assistant
Tirana, Albania
Rea joined our team, bringing dynamic energy. She excels professionally with expertise in data, business development, and client relationship management. She is a fast learner and client enthusiast. She’s a multifaceted addition, passionate about traveling, stoic philosophy, and enjoying brunch under the sun.
Marketing Assistant
Talinn, Estonia
Winda joined the team with strong experience in Affiliate as A marketing & partnership specialist with experience in industries like telecommunication, eCommerce, mobile, and digital content. Covering key roles from event coordination and brand experience to business intelligence, brand performance, revenue, tracking production, and New Business. When she is not working she is creating content for her YT channel where she shares about her recent experience moving to Estonia with her family.
Sr. Project Manager
Sofia, Bulgaria
Camille, an Affiliate Marketing and managing global accounts expert, joined our team with a senior background in influencers and partnerships. As a plus, she is an expert in SEO. As a blogger and influencer, she aims to aid brand growth. As a Digital Nomad, Camille loves traveling with her partner, learning languages, and producing vibrant social media content.
Marketing Assistant
Porto, Portugal
With 8+ years of experience, Hajar is a Digital Marketing Strategist focused on turning startups and mid-sized businesses into online successes. She specializes in social media, PPC, affiliate marketing, email marketing, and lead generation. Passionate about converting clicks to customers, she drives results with innovative strategies.
Marketing Assistant
Tirana, Albania
Alesia brings valuable experience in social media, content marketing, and digital campaign management to our team. With a talent for creating innovative content and applying data-driven solutions, she combines creativity with analytics. Outside of work, Alesia loves seeking new adventures and staying ahead of industry trends.
Marketing Assistant
Birmingham, UK
Zainab leverages social media influencers to enhance brand awareness and drive engagement. With a strategic approach to influencer marketing, she connects client products with the right audiences to create impactful, results-driven campaigns. Outside work, she enjoys the thrill of extreme sports.
Lead Generation
Alexandria, Egypt
Hadir is an experienced professional known for engaging C-level executives across various industries. With a proven track record of delivering results, Hadir excels at building strong client relationships, aligning with organizational goals, and driving strategic initiatives. Skilled at communicating complex ideas, Hadir turns business challenges into actionable solutions.
We Are Giving Back.
Vivian Monthly Donations
Since its founding, our team has been aiming to find a good purpose behind everything we do. We try our best to make the world a better place.
Here are the causes we support monthly:
Sula Society
We are a dog rescue and shelter, giving homeless animals a second chance because every animal deserves a happy home.
SPCA
The SPCA Puerto Vallarta is a no-kill dog shelter. They rescue and find permanent homes for over 200 animals each year.
Eesti Metslooma Ühing
EMÜ helps wild animals in trouble due to human activity in the urban environment or nature. The aim is to rehabilitate and re-release the animals.
Gabrieli Loomade Elu
GLE aims to protect and treat sick and homeless cats, help them find a new safe home, and raise awareness of keeping and caring for cats.
Looma Pääste
The main goal of this organization is to ensure fast transport and treatment for animals and birds who have been in accidents and/or need emergency veterinary care.
Pets for the elderly
Their mission is to provide companionship to senior individuals through pet ownership while saving the lives of companion animals in shelters.
Stripe Climate
Since July 2022, Vivian Agency has been donating a procent from the revenue to carbon removal NGOs to help them reduce the impact on our planet in collaboration with Stripe Climate.
