We ran the Xolo partner program for 1.5 years following its launch in 2020. Our work involved creating, launching, growing, and managing the in-house affiliate program on FirstPromoter. We also developed it by automating the onboarding process, sequences, and signup system, and creating support materials, visuals, and content.
Goal
Design and optimize the affiliate program, using FirstPromoter to automate all operations.
KPIs
Design a win-win strategy for Xolo and affiliates, with fixed/flex fees to minimize the risk for the brand.
Results
Built a network of 146 active affiliates during the first year, contributing to UGC and backlink placement.
Benefits
User-generated content, SEO boost, affiliate onboarding automation.
Examples of who we worked with
– Remote OK, 1M+ organic monthly visits (website)
– TripZilla, 450k organic monthly traffic (website)
– I Am Expat, 50k organic monthly traffic (website)